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Ladbrokes

Branding Illustrations

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In a fast paced atmosphere with tight deadlines to meet Stefan rarley got an opportunity to illustrate during his time at Ladbrokes. However the "Ladbrokes for Life" branding (shown below) did allow him to produce some illustrations to accompany the original five characters that were supplied to the company.

 

The first illustration was a footballer which caught attention accross the company and so more illustration were created. They were used primarily for digital but were also used for other

things such as shop

posters and in

magazines.

 

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