Designing in a fast paced manor for a variety of different projects was a daily occurrence at Ladbrokes. Typical projects would include CRM mailers, social and website banner sets, and animated content for gaming machines, Ladbrokes tv and internal screens.
Logo, Banners & Branding
As the Ladbrokes brand grew I managed the branding of Ladbrokes exchange. Ladbrokes exchange would require a different look and feel to other images within the Ladbrokes remit. I created the Ladbrokes exchange logo seen in the image above together with many banners and website imagery.
Character Redesign, Banners, Animations, Landing Pages and Scratchcards
Ladbrokes Bingo appointed me with the mission to redesign their Bingo character "Laddie". After creating an initial selection of around five different version they chose this bingo ball character. I designed him further using Adobe Illustrator and Photoshop. I also created banners and the digital scratchcards seen in the image above.
Lots of other bingo projects were created including website backgrounds, banners and animations.
Livescore Interactive Landing Page
This is a landing page design I created for Livescore which I coded to animate as you scroll down the page.
Cake Tin Lable Design for PME
Here is a cake tin lable design made for PME.
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